journal

Culti→ a Culture of Ambience

Notes on Bergamot, Cotton leaves, Bitter Orange, the sweet sour feel of Forest, Cassis flowers, the heart of Olive, Jasmine and Geranium flowers are some of the smells you can sense in Culti.

The result of an intuition from the eclectic mind of Alessandro Agrati, Culti Milano was founded Thirty two years ago ,upon the intrinsic link between the worlds of design and olfactory creation. Imagining a ‘Culture of Ambience’ within the home, the Italian label intricately designs its collection of elegant and evocative scents to warm, entice and comfort.

With Culti’s passion for simplicity, exuding from every aspect of its heritage, the label is inspired by emblematic everyday objects –traditional milk bottles and rattan sticks to overturn-the very first ever to create this invention in perfumery by switching the reeds.

Culti offers “the garden inside the bottle” as Allessandro Agrati suggests, yet it bottles emotions too, or outs them in candles, sprays, pads and the bathroom line: objects that become true sensorial experiences and perfume our daily lives, becoming accessories that dialogue with light, design and space.
‘We are Italian, from a country rich in unparalleled raw materials, which must be perceived.”

Personal like culture, which is moulded from our everyday experiences. Personal like a scent, with the power to conjure up memories. For indeed, CULTI is much more than a home fragrance.